Marketing Consultant - Parts Job at Caterpillar

Caterpillar Chicago, IL 60622

Career Area:

Marketing / Sales / Product Support

Job Description:

Caterpillar is hiring a Parts Marketing Consultant to make data driven decisions for strategic advantage and contribute to our Percent of Parts Sales for Caterpillar branded parts growth.

As a Parts Marketing Consultant , you will be responsible for the development and execution of specialized initiatives to drive profitable parts and service revenue and Percent of Parts Sales growth. This role heavily focuses on Kits and Do-it-myself solutions.

Job Duties:

  • Create Do-it-myself Repair and Upgrade solutions leveraging Kits

  • Develop Strategies to address DIM Customer needs in Repairs and Upgrades

  • Communicate Dealers and Field team about the Go to Market strategy and goals;

  • Mentor team members within broader Parts & Service organization

  • Drive Percent of Parts Sales growth through development of products and programs

  • Delivering new products and programs globally or regionally

  • Gathering and providing voice of customer and voice of dealer to the engineering, manufacturing, purchasing, pricing and logistics teams

  • Developing, Coordinating and Presenting Training materials to various audiences

  • Work along with senior management in planning major programs and objectives for the Division

  • Forecasting/Business Planning

  • Drive Promotional Strategy / coordination

  • Competitive Analysis for Kits

  • Segmenting, targeting and positioning market opportunities to gain market share

  • Managing Parts Variance

  • Brand Advocate for Caterpillar branded parts

  • Partner with industry groups to align strategies for Kits

REQUIRED QUALIFICATIONS:

  • College degree or equivalent marketing/product experience

  • 8+ years of sales, marketing, parts or product experience

  • Experience and proficiency in data analysis

DESIRED QUALIFICATIONS:

  • Strong communication, presentation and training skills

  • Accomplished in the use of business tools for communicating ideas

  • Ability to build strong relationships with various stakeholders at all levels

  • Previous 6 Sigma Black Belt or project management experience

  • Leadership in innovation of new or improved ideas/processes

  • Ability to deal with sensitive issues, mentor and coach, and/or persuade others on new methods of equipment application, new technology and distribution methods

  • Self-starter and team player

Additional Details:

  • Location: Peoria or Chicago, IL; Cary, NC or Dallas, TX

  • Primary Interfaces: Parts Product Groups, Corporate Parts & Service Marketing Groups, Regional Parts & Service Marketing Groups, Regional District Offices, Industry Groups, Dealers, and some direct customer interface

  • Domestic relocation assistance is available

How We Support You (Employee Benefits)

Our goal at Caterpillar is for you to have a rewarding career. We offer a total rewards package that provides day one benefits (medical, dental, vision, RX, and 401K) along with the potential of a yearly bonus. Additional benefits include paid vacation days and paid holidays (prorated based upon hire date).

Your Work Shapes the World

At Caterpillar, we believe each person is unique and valued, and are committed to ensuring that our workplace is diverse and representative of the many customers we serve around the globe. Different perspectives help us achieve our best work and come together to form a high-performing Caterpillar team that makes positive changes in the communities where we live and work.

Whether it be groundbreaking products, best in class solutions or creating a lifelong career, you can do work that matters at Caterpillar. With a 95-year legacy of quality and innovation and 150 locations in countries around the world, your impact spans the globe.

This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S. which can be found through our employment website at www.caterpillar.com/careers .

#LI #hiring

Relocation is available for this position.

EEO/AA Employer. All qualified individuals - Including minorities, females, veterans and individuals with disabilities - are encouraged to apply.

Not ready to apply? Submit your information to our Talent Network here .




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